Celebrating 20 years since its launch, the Peter Farrell Cup is UNSW’s most prestigious student-led and teams-based competitive ideas program which aims to fast-track the next generation of entrepreneurs. Each vying for a share of the $20,000 prize pool.
The 10-week program sees teams participating in a series of experiential workshops necessary to test, iterate, pitch and launch a real business. The program completes with the top 10 chosen teams competing in the Peter Farrell Cup Finals Night.
“It takes a dedicated student team to participate in a competition like this, in particular this year, when midway we had to change to a digital format without disrupting momentum”, says David Burt, Director Entrepreneurship, UNSW. “The commitment the teams have shown is remarkable, testament to their enthusiasm to drive change in the world.”
Alten took first place, a team of medical researchers with a device enabling doctors to provide the best healthcare for cancer patients by developing personalised treatment strategies.
Alten addresses a major problem oncologists face in knowing whether a cancer treatment will work in a patient. Especially when first line of treatment fails and the individual is then moved through several options until the right one is found, greatly affecting survival rates.